Instagram is allowing their users to create their own AI-powered chatbots and put them in their profiles. They're doing this to attempt at further make a push towards their company's AI software into it's most popular consumer products. The feature they're using is called AI studio, which lets the creators with professional, verified accounts make custom AI chatbots that can impersonate as their themself and answer simple, common responses sent from their followers or fans. These inclusive users also have the choice of deciding what kind of questions that they want them to answer, and which topics/questions they want them to avoid. (Time magazine) This article explain Meta’s official launch of AI Studio, its functionalities, and rollout timeline. Clips or transcripts from Zuckerberg’s talk show Meta’s focus on integrating AI into its platforms. (TIME ) . Their bias's for the claim are from corporate self-promotion. That Meta has a strong incentive to present AI Studio positively and downplay potential risks or shortcomings. Meta’s official announcements confirm the launch of AI Studio. Multiple news outlets report the same information, citing Meta directly Meta’s ongoing deployment of its AI chatbot across Instagram, WhatsApp, and Facebook supports the claim that the company is scaling AI features.